Career & Strategy

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Career & Strategy

Career & Strategy: Your Lawyer at the Heart of Your Sports Career

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Supporting your career in all its legal aspects?

A sports career is built on decisions that affect your professional, financial, and personal future. Every contract signed, every transfer negotiated, every structural choice has lasting legal implications. Being fully informed about these issues allows you to remain in control of your decisions.
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Since 1973, Bertrand Law Firm has been supporting athletes and coaches throughout their careers as their lawyer.
Our role is to provide you with the legal insight you need, coordinate with the professionals around you, and ensure that you remain at the center of your professional ecosystem, fully informed and in sole control of your decisions.
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Your Goals

Your athletic career involves many legal issues. At every stage, we provide you with the insight you need to make informed decisions and remain in control of your career.
Is your project not listed below? Contact us: every situation is unique.
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Receive daily legal support

Have a lawyer available for all legal questions that arise in your professional life.
Projects covered:
  • Common contractual issues
  • Legal analysis before important decisions
  • Monitoring regulatory developments
  • Anticipation of legal risks
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Legal structuring of your business

Organize your legal situation in an optimal manner that complies with regulations.
Projects concerned:
  • Creation of a shell company
  • Choosing the appropriate legal status
  • Structuring image income
  • Drafting of legal documents
  • ...
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Protecting your image and personality

Legally securing the use of your personal attributes.
Projects concerned:
  • Protection of image rights
  • Analysis of image and sponsorship contracts
  • Personal trademark registration and protection
  • Prevention of misuse

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Mastering tax issues

Understanding and optimizing the taxation of your sports income in full compliance with the law.
Projects concerned:
  • Taxation of salaries and bonuses
  • Taxation of image rights
  • International taxation and expatriation
  • Assistance in the event of a tax audit
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Coordinating your professional ecosystem

Ensure that all the professionals around you are working in your best interests.
Relevant projects:
  • Coordination with your sports agent
  • Working with wealth managers
  • Collaboration with accountants
  • Relations with specialized lawyers (tax specialists)
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Legal preparation for your career transition

Anticipate the legal aspects of your post-career life.
Relevant projects:
  • Legal framework for post-career projects
  • Starting a business, choosing a legal status
  • Career change in sports (coach, agent)
  • Legal management in the event of serious injury
  • ...
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Our Support by Profile

Professional Athletes and High-Level Athletes

Who do we support?
  • Players under professional contract
  • Individual and high-level athletes
  • All sports (team or individual)
Our services
  • Ongoing legal advice tailored to the specificities of sport ing throughout your career
  • ✅ Legal analysis of proposed contracts (employment, image, sponsorship, partnership, etc.)
  • Advice on the legal implications of career decisions
  • ✅ Legal structuring (image company, status)
  • Tax advice on sports income
  • ✅ Legal protection and enhancement of image rights
  • Coordination with your sports agent and other professionals
  • ✅ Personalized regulatory monitoring

My agent has offered me a new contract. How can I be sure that it protects my interests?
We analyze the proposed contract independently and explain each clause, its implications, and possible points of negotiation. We work in coordination with your agent while ensuring that your interests remain the priority.
Should I set up a company to manage my image rights?
That depends on your personal situation, the amount of your image income, and your goals. We analyze your case and present you with the legal options, along with their advantages and limitations, so that you can make an informed decision.
How are my competition earnings taxed abroad?
The taxation of international sports income depends on tax treaties between countries and your place of residence. We explain the applicable legal framework and, if necessary, work with a tax lawyer for complex situations.
 

Coaches and technical staff

Who do we support?
  • Head coaches and assistant coaches
  • Physical trainers and technical staff members
  • All levels (professional and amateur)
Our services
  • ✅ Legal advice on coaching contracts
  • Analysis of specific clauses (objectives, results, termination)
  • Advice on the legal implications of proposals received
  • ✅ Legal assistance during the term of the contract
  • Tax advice on remuneration
  • ✅ Legal aspects of international mobility
  • Coordination with other professionals assisting you

My contract contains a performance clause. What are the legal implications?
We analyze the precise wording of this clause, its conditions of application, and the legal consequences if it is triggered. You will know exactly what you are committing to.
I have been approached by a foreign club. What legal points should I check?
Beyond the contract itself, we will advise you on the applicable labor law, tax treaties, social implications, and practical aspects of expatriation.
 

Young talents and prospects

Who do we support?
  • Young athletes in training
  • First professional contracts
  • Aspiring professionals and interns
Our services
  • ✅ Legal advice from the very first professional contracts
  • Analysis of training and trainee contracts
  • Explanation of the rights and obligations of young athletes
  • Advice to families on legal aspects
  • ✅ Early legal structuring, where relevant
  • Raising awareness of the legal issues involved in a career
  • Coordination with legal representatives and entourage

My son is signing his first professional contract. How can I support him?
We analyze the proposed contract, explain each clause to the young athlete and their family, and ensure that the young person's interests are protected at this crucial stage in their career.
 
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Why choose Bertrand Law Firm?

Each sports-related issue requires specific legal expertise. Identify the situation that corresponds to your immediate needs. Our lawyers who are experts in sports law will support you with a tailor-made approach, whether your case is urgent or requires a long-term strategy.
OUR DIFFERENTIATING EXPERTISE

We stay in our field: law

We are lawyers, not agents, asset managers, or communications consultants. We provide you with independent legal insight and, whenever your interests require it, we refer you to the appropriate professional.

You remain at the center of everything

Our mission is to ensure that you are fully informed about everything that concerns you. You understand the issues, the implications, and the risks. You remain in complete control of your decisions.

Coordination with your ecosystem

We work in collaboration with the professionals around you: sports agent, accountant, wealth manager, tax lawyer, auditor, real estate agent, etc. We ensure that everyone works in your best interests.

Professional recognition

  • Gold Trophy 2024 & 2025 — Law Summit (Sports Law)
  • Gold Medals 2021, 2022, 2024, 2025 — Palmarès du Droit
  • "Essential" ranking — Décideurs Magazine (since 2011)
Conseil juridique des sportifs professionnels et amateurs
OUR METHODOLOGY

Step 1: Listening and understanding

In-depth interview to understand your situation, your projects, and your current professional ecosystem.

Step 2: Legal analysis

Review of your file, identification of legal issues, formulation of clear recommendations.

Step 3: Comprehensive information

We explain everything to you: the options, implications, risks, and benefits. You make an informed decision.

Step 4: Implementation

Drafting, negotiation, structuring according to your decisions. Coordination with other professionals if necessary.

Step 5: Availability

We are always available to answer your legal questions, monitor regulatory developments, and make adjustments as your situation evolves.
Cabinet Bertrand, avocats experts en droit du sport
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Talk to our lawyers

Consultation at our Paris office or via videoconference

By videoconference: Free 15-minute initial consultation
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Why anticipate your legal challenges?

Legal anticipation: the key to a successful career. In professional sports, decisions often involve years of career and considerable sums of money. A poorly understood contract, an unanalyzed clause, an inappropriate structure, or incomplete information can have lasting consequences. Having legal support throughout your career allows you to make every decision with full knowledge of the facts.

Risks avoided through preventive advice

 
Risks in the absence of legal support:
  • ❌ Misunderstood or unfavorable contractual clauses
  • ❌ Image rights exploited without real control
  • ❌ Tax implications discovered too late
  • ❌ Excessive dependence on a single contact
  • ❌ Decisions made without consideration of the legal consequences
  • ❌ Legal preparations for restructuring not made
 
Objectives of legal support:
  • ✅ Each contract analyzed and understood before signing
  • ✅ Image rights protected and promoted with full knowledge of the facts
  • ✅ Taxation anticipated and legally optimized
  • ✅ Professional ecosystem coordinated in your best interests
  • ✅ Informed decisions at every stage of your career
  • ✅ Professional transition prepared with peace of mind

The economics of anticipation

Regular legal advice is a modest investment considering the stakes involved in a sports career. The fees for preventive support are nothing compared to the cost of litigation: lengthy proceedings, uncertainty, stress, and sometimes damage to reputation.
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FAQ: Career & Strategy

 
What does legal career support involve?
It involves regular legal support throughout your athletic career. We answer your day-to-day legal questions, analyze your contracts, advise you on the legal implications of your decisions, and coordinate with the professionals around you. The goal is to ensure that you are fully informed and remain in control of your choices.
What is the difference between a lawyer and a sports agent?
A sports agent is an intermediary who connects players and clubs and negotiates transfers. A lawyer provides independent legal advice. We are not agents, we do not act as intermediaries. We work in coordination with your sports agent while ensuring that your interests are protected.
How do you work with the other professionals around me?
We remain within our area of expertise—the law—and collaborate with other professionals whenever it is in your best interest to do so: sports agents, accountants, asset managers, tax lawyers, auditors, real estate agents, and communications experts. We ensure that everyone works in your best interest and that you are kept informed of everything.
What areas of law do you cover?
We handle all legal issues related to your career: sports law and regulations, labor law, contract law, image rights, tax law (legal aspects), corporate law, and more broadly any legal issue that arises in your professional life as an athlete.
Do I need to set up a company for my image rights?
That depends on your personal situation, the amount of your image income, and your goals. We analyze your case, present you with the legal options (image company, exploitation in your own name, other arrangements), their advantages and constraints, and you make an informed decision. We then draft the necessary documents.
How does the initial consultation work?
During the first appointment, we take the time to understand your situation, your background, your plans, and your current professional ecosystem. Together, we identify your legal needs and explain how we can assist you. This discussion can take place via videoconference or at our office in Paris.
Do you work with athletes abroad?
Yes, we assist expatriate athletes and those who play internationally. We advise them on the legal and tax aspects of their situation and, for issues relating to foreign law, we work in coordination with local lawyers.
How are your fees determined?
Our fees are set transparently, generally on a flat-rate basis for regular support or an hourly rate for one-off consultations. We always provide you with an estimate before any work is carried out. The terms and conditions are defined together during the initial meeting.